Best Analytics Tools for Mobile Applications in Nigeria

What are mobile analytics tools?

Mobile analytics captures data from mobile app, website, and web app visitors to identify unique users, track their journeys, record their behavior, and report on the mobile app’s performance.
Best analytic tool for mobile applications in Nigeria

What tool is used to analyze apps?

Google Analytics is a free tool that works great for in-app analytics. It also has a good premium version designed specifically for all enterprises and provides more quality detailed information. It is available in iOS, Android and many other platforms.

Which tool is best for data analytics?

Top Data Analytics Tools

  • Python
  • R
  • SAS
  • Excel
  • Power BI
  • Tableau
  • Apache Spark.

Technology has stepped up its game more than ever. In this context, you mustn’t settle for anything less than the best mobile analytics tool for your app.

The analytics tool used for mobile application and examination empowers organizations to tap onto any movement concerning the in-application activities by the user.

These services or products assist with estimating mobile application downloads and finding location points of the users. For example, you can track how much time an individual spent in an application, and build channels to follow client activities.

This product can investigate this information in several ways. These ways include constant use, patterns, area division, and gadgets or working framework. In addition, the available data can decipher what is popular in geographical boundaries and analyse demographic popularity. This is possible by the marketing teams.

To get covered by the best technical aid, you can hire mobile app developers or hire reactjs developers to get the best services.

What best possible app analytics tools for mobile are available?

The following are some of the best analytics tools for mobile applications available in the industry today.

1. Firebase

It is available on platforms like iOS, Android and Unity.

The price to avail this tool is both paid or free. It can be used for a certain period for free and to access the premium version, you need to pay a certain amount.

Firebase offers the infrastructure to develop and analyse the application.

A significant benefit of Firebase analytics tool is that different elements like examination, crash revealing, facilitating, hosting and A/B tests generally come in one item.

The cost is fair for applications with low traffic, yet it can end up bringing in economic backlash for established applications. Firebase is an instrument that you can find in the SDK pile of numerous famous applications.

Features of Firebase

  • Hosting features
  • Reports of any annoying crashes
  • Test lab for Android (only)
  • Monitoring application performance
  • Cloud messaging feature
  • Google Advertisements
  • Google Analytics inclusion

2. UXCam App Analytics

This tool works on iOS, Android, React Native, Flutter, and Xamarin.

Users can have a free trial for a certain period. But for premium access you do need to pay something.

UXCam empowers application experts to work on their app’s KPIs through a profound comprehension of client activity.

UXCam shows you the higher perspective and continuously bores the investigation to individual client ventures.

Clients have detailed higher transformation and degrees of consistency since utilizing UXCam.

Incorporating UXCam into your mobile application requires 5 minutes and 2 lines of code.

Some of the features

  • Effectively comprehend the total client venture.
  • Reveal client issues consequently.
  • Track issues (crashes, UI freezes, dealt with exemptions) and open doors on each screen.
  • Break down heatmaps.
  • Discover any hidden bottlenecks with Screen Flow.
  • Get where and why clients drop off with Funnel Analytics.
  • Effectively track down meetings that matter with Session Recording.

3. Mixpanel

The platforms it is available on our iOS and Android.

Users can have a free trial for a certain period of time. But for premium access you do need to pay something. Paid services begin at $25/month.

Mixpanel tracks client connections and permits you to fabricate custom reports.

This application tool allows you to assess client activities by fragmenting them and by making channels.

Moreover, Mixpanel shows you data about information focuses like geo-location, gadget, channels, and that’s just the beginning. Mixpanel can likewise be utilized for designated correspondence through message pop-ups.

Features of this tool

  • A/B testing
  • Push messages
  • Tracking

4. Flurry

The platforms it is available on our iOS and Android.

This analytics tool can be used on a free trial basis.

Flurry permits you to screen client conduct across all stages at no expense.

It should be noticed that Flurry is free since they might share your information, even secretly with others.

Features of Flurry

  • Free application examination
  • Some events
  • Funnels and Segments
  • Cohorts

5. Amplitude

The platforms it is available on our iOS and Android.

The tool can be used for free. But has a paid version as well. The premium version begins at $2K/month.

Free up to 10 million client activities each month. Given that your application surpasses that, you should go for a yearly agreement that beginnings at $2K/month on the most reduced arrangement.

Amplitude is a vital quantitative investigation instrument. Its highlights and use cases are practically identical to those of Mixpanel.

Features of Amplitude

  • Continuous application investigation.
  • Retroactive channels.
  • Client segmentation.
  • Standard analytics
  • Standard rate detection

6. County

The platforms it is available on our iOS, Web, and Android.

The tool can be used for free. But has a paid version as well.

County gives a comprehensive investigation picture to web and mobile devices. In addition, it offers a consistent, open-source portable examination application that can be facilitated on your servers.

Features of County

  • Open-source application
  • Extensible through plugins
  • On-premise or private cloud
  • Maintenance investigation
  • Channel analysis

7. Apple App Analytics

The platforms that this tool is available are iOS and tvOS.

The tool can be used free of cost.

Apple App Analytics is incorporated with an iOS Developer Program participation and does not need execution.

Even though with limited abilities, it is a good and versatile application examination tool. It ought to be combined with another further developed one.

Features of the tool

  • Data
  • Sales information.
  • Application Store data.

8. Adobe Analytics

The platforms that this tool is available are iOS and Android.

The tool can be used free of cost. Also, a paid version is available with extra features.

Adobe Analytics gives you the devices you want to comprehend your clients.

This application examination apparatus is valued for big business clients, as it were. In addition, Adobe Analytics gives you ongoing investigation and nitty-gritty division.

Features of the tool

  • Flow and Fallout analysis
  • Cohort analysis
  • Custom and Contribution analysis

9. Facebook Analytics

Best analytics tools for mobile application in Nigeria
The platforms that this tool is available are iOS and Android.

The tool can be used free of cost.

Facebook Analytics permits you to perceive how clients draw in with your item across all gadgets and stages. You can see client conduct information and contrast it and Facebook’s client information.

Features of the tool

  • Maintenance
  • Channels
  • Socioeconomics characteristics
  • Portions.

10. Localytics

The platforms that this tool is available are iOS and Android.

The device can be used free of cost. In addition, a paid version is available with extra features.

Localytics, which was procured by Upland, is a good help for mobile applications. It offers a robust pop-up message capacity.

Aside from that, it’s an incredible instrument to follow maintenance measurements and attribution models across your applications.

Features of the tool

  • Meetings and occasions
  • Maintenance
  • Attribution
  • Uninstall location tracking
  • Mobile CRM and LTV
  • Cloud support.

11. Intercepted

The platforms that this tool is available are iOS and Android.

Two to four weeks of free trial is provided. And a paid version is available as well.

Intercepted is a promotion arrangement that keeps out deceitful installations and enhances your spotless traffic.

Features of the tool

  • Block fake snaps, introduces and in-application activities
  • Improve your spotless traffic
  • Gain access to exact and clean data
    In-application occasion following an investigation, including diagrams and flowcharts.
  • Track any fraud and your KPIs using adaptable reports.
  • Keep steady over measurements, for example, successful ROAs, adjustable associates, and income.

Wrapping Up

It is pretty necessary to acknowledge; in the context that every system is different, it is essential to see the complete client journey while using the service provided by your mobile product.

Can you use Google Analytics for mobile apps?

Use Tag Manager with Google Analytics and Firebase. To get the latest mobile app report features in Google Analytics, use Firebase in your Android and iOS apps. Once enabled in your app, Google Analytics will automatically collect and report on built-in events and user properties.

How do you Analyse a mobile app?

Top 6 mobile app analytics best practices

  • Define every step in your user journey
  • Only measure what matters to your goals
  • Test your app on as many different devices as possible
  • Prioritize your onboarding experience
  • Use A/B testing to improve your funnel’s conversion rates
  • Use app analytics to find new initiatives.

Chinedu Okeke

Chinedu is the founder of Nigerian Tech. He is a tech enthusiast who has the passion for emerging trends in the tech industry. He is also a professional web content developer.

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