25 Ways To Increase Traffic To Your Website In Nigeria
Creating a website is one thing and generating traffic to your website is a whole different ball game entirely. You’ve got to put in work and get things done if you want to direct the attention to your site.
As a business owner and a marketer in Nigeria or in Africa, what they’d like most in the world, and they’ll probably tell you is that there need “more customers.” What often comes after customers on a business’ wish list? More traffic to their site. It’s as simple as that.
There are various ways you can go about to achieve this quest, as there are many ways you can increase traffic to your website. In this article, we are going to explore the 25 ways in which you can increase traffic to your website and i can also show you how to boost your site traffic for free here in Nigeria.
1. GET SOCIAL
Twitter is ideal for short, snappy (and tempting) links, whereas Google+ promotion can help your site show up in personalized search results and seems especially effective in B2B niches. If you’re a B2C product company, you might find great traction with image-heavy social sites like Pinterest and Instagram.
Forget about the likes and shares and all that just get it done. As social media is the leading cause of traffic in the past years it is a one way stop to get involved in the social aspect of driving traffic to your brand.
It’s not enough to produce great content and hope that people find it – you have to be proactive. One of the best ways to increase traffic to your website is to use social media channels to promote your content.
SO GET SOCIAL!!!
Building your brand and getting your site in front of people is the in thing on trend at the moment. Adjust your paid strategies to suit your goals – do you just want more traffic, or are you looking to increase conversions, too?
This one is so obvious, we’re going to look at it meanwhile, most of these paid channels has its pros and cons, so think carefully about your objectives before you reach for your debit atm card.
If you’re hoping that more traffic to your site will also result in more sales, you’ll need to target high commercial intent keywords as part of your paid search strategies. Yes, competition for these search terms can be fierce (and expensive), but the payoffs can be worth it regardless of that fact due diligence is advised.
3. MIX IT UP
There is no magic formula here for content marketing success, despite what some would have you believe. For this reason, vary the length and format of your content to make it as appealing as possible to different kinds of readers. Intersperse shorter, news-based blog posts with long form content as well as video, info-graphics and data-driven pieces for maximum impact.
4. PAY CLOSE ATTENTION TO ON-PAGE SEO
Optimizing your web content for search engines is still as valuable and a worthwhile practice. Are you making the most of image alt text? Are you creating internal links to new content? If you think SEO is dead? then you’ve got to think again. What about meta-descriptions?you should be making use of all these. Optimizing for on-page SEO doesn’t have to take ages, and it could help boost your organic traffic.
And give you an edge over most sites there is already.
5. WRITE IRRESISTIBLE CATCHY HEADLINES
Headlines are one of the most important parts of your content. As without them, even the most comprehensive blog will go unread. Ensure to master the art of headline writing, i made an inquiry about a writer i know at verge and i was told that the writer sun lee often writes upward of twenty different headlines before finally settling on the one that will drive the most traffic, so think carefully about your headline before you hit “publish.”
6. TARGET LONG-TAIL KEYWORDS
Long-tail keywords account for a majority of web searches, meaning that if you’re not targeting them as part of your paid search or SEO efforts, you’re missing out.
7. INVITE OTHERS TO GUEST BLOG ON YOUR SITE
They’re likely to share and link to their guest article, which could bring new readers to your site. Just be sure that you only post high-quality, original content without spammy links, because Google is tackling way down on low-quality guest blogging. Guest blogging is a two-way street.
In addition to posting content to other blogs, invite people in your niche to blog on your own site.
8. START GUEST BLOGGING
Despite what you may have heard, guest blogging is not dead. Securing a guest post on a reputable site can increase blog traffic to your website and can also help build your brand into the bargain.
Bear in mind, that standards for guest blogging have changed radically during the past eighteen months, so proceed with caution.
9. GO AFTER REFERRAL TRAFFIC
Rather than trying to persuade other sites to link back to you (a tedious and time-intensive process that probably yields little result), create content that just begs to be linked to. Learn what types of links to send and generate lots of referral traffic, and how to get them in this blog.
10. POST CONTENT TO LINKEDIN
The world’s largest professional social network is now a valuable publishing platform in its own right, which means you should be posting content to LinkedIn on a regular basis.
LinkedIn has become much more than a means of finding another job. Doing this can boost traffic to your site and increase your profile within your industry.
11. IMPLEMENT SCHEMA MICRODATA
Implementing schema (or another micro data format) won’t necessarily increase traffic to your website on its own, but it will make it easier for search engine bots to find and index your pages. One important benefit of the schema SEO is that it can result in better rich site snippets, which can improve click-through rates for your website.
12. INPUT YOUR LINK INTERNALLY
When creating and publishing content, be sure to keep an eye out for opportunities for internal links. This not only helps with SEO, but also results in a better, more useful experience for the user – the cornerstone of increasing traffic to your website.
The strength of your link profile isn’t solely determined by how many sites link back to you – it can also be affected by your internal linking structure.
13. INTERVIEW THOUGHT LEADERS IN YOUR INDUSTRY
You’d be amazed how many people will be willing to talk to you if you just ask them. Send out emails requesting an interview to thought leaders in your industry, and publish the interviews on your blog.
Not only will the name recognition boost your credibility and increase traffic to your website, the interviewee will probably share the content too, further expanding its reach. I am currently working on this at the moment and i am sure it will pull of on this site after you finished reading through your shares and referral.
14. DO NOT NEGLECT EMAIL MARKETING
Email marketing can be a powerful tool, and even a moderately successful email blast can result in a significant uptick in traffic. Just be careful not to bombard people with relentless emails about every single update in your business. So you don’t get flagged.
Also do not underestimate the power of word of mouth especially from people who are already enjoying your products or services. A friendly email reminder about a new service or product can help you boost your traffic too. These days things and processes have evolved because, so many businesses are focused on attracting new customers through content marketing that they forget about more traditional methods.
15. ENSURE THAT YOUR WEBSITE IS RESPONSIVE
The days when internet browsing was done exclusively on desktop PCs are way long gone. in Today’s tech world, more people than ever before are using mobile devices to access the web, and if you force your visitors to pinch and scroll their way around your site, you’re basically telling them to go elsewhere. Ensure that your website is accessible and comfortably viewable across a range of devices, including smaller smartphones, tabs and ipads.
16. MAKE SURE THAT YOUR WEBSITE IS FAST
Ever found yourself waiting thirty seconds for a webpage to load? Me neither. If your site takes forever to load, your bounce rate will be sky high. Make sure that your pages are as technically optimized as possible.
17. MAKE YOURSELF HEARD IN THE COMMENT SECTIONS
You probably visit at least a few sites that are relevant to your business on a regular basis, so why not join the conversation? Commenting doesn’t necessarily provide an immediate boost to referral traffic right away, but making a name for yourself by providing insightful, thought-provoking comments on industry blogs and sites is a great way to get your name out there – which can subsequently result in driving more traffic to your own website. Just remember that, as with guest posting, quality and relevance are key – you should be engaging with other people in your niche, not dropping spam links on unrelated websites.
18. EXAMINE YOUR ANALYTICS DATA
Keep a close eye on your Analytics data, and use this information to inform your promotional and content strategies. Pay close attention to what posts and pages are proving the most popular. Inspect visitor data to see how, where and when your site traffic is coming from. GOOGLE Analytics is an invaluable source of data on just about every conceivable aspect of your site, from your most popular pages to visitor demographics.
19. PACKAGE A SENSE OF COMMUNITY
People want to speak their minds and weigh in on subjects they feel passionately about, so building a community into your site is a great way to start a conversation and increase traffic to your website. Implement a robust commenting system through third-party solutions such as Facebook.
20. BECOME ACTIVE ON SOCIAL MEDIA
You need to actively participate in the community, too. Got a Twitter account? Then join in group discussions with relevant hashtags. It’s not enough to just share content through social channels, Answer questions and engage with your readers. Nothing turns people off quicker than using social media as a broadcast channel – use social media as it was intended and actually interact with your fans.
21. SUBMIT YOUR CONTENT TO AGGREGATOR SITES
Firstly, let’s be clear on a fact – don’t spam Reddit and other similar sites hoping to “hit the jackpot” of referral traffic, because it’s not going to happen. Members of communities like Reddit are extraordinarily savvy to spam disguised as legitimate links, but every now and again, it doesn’t hurt to submit links that these audiences will find genuinely useful.
22. DO YOUR RESEARCH ON THE COMPETITION
If you haven’t used softwares to check out what your competitors are up to, you’re at a huge disadvantage. These services aggregate the social performance of specific sites and content to provide you with an at-a-glance view of what topics are resonating with readers and, most importantly, making the rounds on social media. Find out what people are reading (and talking about), and emulate that kind of content to bring traffic to your website.
23. INPUT VIDEOS INTO YOUR CONTENT STRATEGY
Most individuals retain information very well once it is visual. Text-based content is all well and good, but video can be a valuable asset in both attracting new visitors and making your site more engaging.
24. ATTEND CONFERENCES
Whatever industry you’re in, chances are there are at least one or two major conventions and conferences that are relevant to your business. Attending these events is a good idea – speaking at them is even better. And it enables you to talk about your niche and what’s important to you. This boost your website image and can enhance traffic on a large scale.
25. HOST WEBINARS
People love to learn, and webinars are an excellent way to impart your wisdom to your eagerly waiting audience. Combined with an effective social promotion campaign, webinars are a great way to increase traffic to your website. Send out an email a week or so ahead of time, as well as a “last chance to register” reminder the day before the webinars. Make sure to archive the presentation for later viewing, and promote your webinars widely through social media.
Working on a website can be really tasking sometimes, increasing traffic to your website can be a full workload. But it is achievable through the help of this post, this is all for today on the 25 sure ways i am certain for you to be able to increase the kind of traffic that you want to your website.
i also want to thank Dan Shewan for his insights and knowledge i am really grateful to be able to tap into your vision and workflow in order to achieve success. There is not a lot of people who can impact value into peoples lives, i am honored to have made an attempt to assist someone out there through this information and to add value too. lastly if you have found this article helpful kindly leave a comment below thank you for reading through.